Denmark: Juli Living, the BTR division of NREP, the largest real estate investment manager in the Nordics, has partnered with digital tenant experience software provider Spaceflow.
Juli Living will launch Spaceflow’s platform to its portfolio of more than 50 assets in Denmark. The app “will build a digital bridge between Juli Living’s customers and buildings, bringing connection to the amenities, services and loyalty living in and around the assets”, according to the partners.
NREP says Spaceflow’s app will enable customers to “create a sense of loyalty living and neighbourhood, engage with each other proactively, and participate in the common agenda of customer-centric sustainability that is rooted in NREP’s value proposition”.
Initially launched as a pilot project in Denmark in 2021, the collaboration will continue with the launch of the white label Spaceflow app at the UN17 Village BTR development and other properties, being rolled out in 2023 and beyond.
The partnership aims to digitise Juli Living’s customer journey, bring a self-service approach to daily building tasks and optimising customer-facing operations. The solution will allow Juli Living’s customer service team to share general and location-specific information with customers and address demands and requests from a single platform that is fully integrated into Juli Living’s digital infrastructure.
Morten Meincke Nielsen, head of strategy and business development at NREP, said: “We believe that through the comprehensive product launch with Spaceflow, we will be able to boost our customers’ awareness towards sustainability. Through the app, we will enable customer connectivity, social interactions, accessibility to local partnerships, quick access to key property information and much more. Furthermore, we will use the app to drive climate action together with our customers, for example through energy-saving tips and tricks and monetisation on energy consumption via the smart metering function of the app.”
Space flow CEO Lukas Balik said: “The Danish property community is heavily focused on innovation and sustainability. NREP is in the forefront of some of the greatest efforts being made for that purpose. The continuation of this established cooperation between NREP and Spaceflow will bring inspiration to the transformation of real estate from a space-to-rent business to a space-as-a-service business.”
