UK: UKAA has appointed Graham Sibley to the newly created role of operations and marketing director.
Sibley will head up all UKAA operations, covering purpose-built, professionally managed rental homes in the BTR, SFR, coliving and later living sectors.
He will be responsible for leading the UKAA team “to provide high levels of service to members and sponsors while also growing the membership base. He will deliver a sector-leading programme of conferences, webinars and seminars, and provide the base for the UKAA to influence government on behalf of the BTR sector”. Sibley will work closely with CEO Brendan Geraghty, whose focus will be on strategic matters and presenting the voice of BTR in 2024 and beyond.
Already known to the BTR sector through his work establishing NHBC in the space, Sibley has extensive experience of membership organisations in the built environment. He has held senior positions at the Institution of Civil Engineers (ICE) and sector skills council Asset Skills, with recent work also including the provision of consultancy services under the Building Strategies banner.
“I am excited to be joining the UKAA at such a key time for the organisation and for the purpose-built accommodation sectors that its work covers. Increasingly, such accommodation is delivering value for investors, developers and residents alike, making it an essential component of the UK’s housing mix going forward – as well as numerous overseas markets. I look forward to leading the UKAA’s important operational work as these accommodation models continue to mature,” said Sibley.
Geraghty added: “We are delighted to appoint Graham as the UKAA’s operations and marketing director. We have a busy year ahead, with the delivery of the Build to Rent Code of Practice, the rebranding of the UKAA to reflect the scale of the sector and the progression of the UKAA Manifesto. Graham’s wealth of experience from within the UKAA and beyond will ensure sound operational management at this important time in the organisation’s growth.”
