UK: Joivy is the new brand name and identity given to the group that is composed of DoveVivo, ALTIDO and Chez Nestor.
As “the first comprehensive residential platform in Europe”, Joivy will offer a range of living spaces to its users – coliving, micro-living, student housing, short-term stay, multifamily [build-to-rent] and coworking – and support owners and investors with a full range of services from complete asset management, to design & build services and real estate investments.
Uniting the experience of companies in the coliving, short-term letting and student housing sectors and combining the knowledge, resources and development plans, Joivy will create an extensive platform that brings the European residential market together in one place.
Joivy will also offer both a wide range of advisory and management services to existing and prospective property owners, as well as a large portfolio of flexible living spaces to guests looking for both short- and medium-long term stays.
Valerio Fonseca, co-founder and CEO of DoveVivo, said: “The launch of Joivy represents an exciting moment and a fundamental turning point in our company’s history. With Joivy, we finally present ourselves as a single group at an international level, a unique offering in the European landscape as well as the privileged partner for anyone operating or wishing to invest in living.”
As a result, DoveVivo, ALTIDO and Chez Nestor are being brought together under one identity, boasting a portfolio of 4,000 units located in 50 destinations and six countries.
The new logo enhances the modernity of an international brand with a clean, contemporary design that evokes a sense of community and progress. The rebranding work, which aims to spread a new culture in the world of living, was conducted with the support of CB’A Italia, an agency specialising in branding, part of WPP, a global leader in communication services.
As a Milan-based coliving proptech company, DoveVivo acquired ALTIDO, one of the largest short-term rental property management groups in Europe, in February 2022. That led to the creation of what was called “the largest residential management platform in Europe”, with more than 2,500 properties and apartments under management in 40 cities across six countries [Italy, Spain, France, Portugal, UK and Scotland].
Since then, ALTIDO has made a number of acquisitions of its own, including Flatty, A&A Apartments & Boats and Sherpa, as well as broken into the corporate travel market.
